Audience engagement
Audience engagement – What would you rather have?
- Lots of followers on social media
- An audience who engages with your business
Some businesses feel that by having a large audience means that they are successful with their online marketing strategy. But that doesn’t mean that the audience are engaging with the business – it is only successful when the audience becomes motivated enough to act with likes, shares etc but mainly with the act of purchasing the product or service.
The trouble with social media is that is only shows your posts to a small percentage of your audience. Only a small percentage of those reached act on the post one way or another.
This is why you have to make sure you are able to reach potential customers by other means, such as email marketing, using different social media platforms, having links from 3rd party sites.
As a virtual assistant I can help & support your business in reaching more potential clients, those who are most likely to engage by spreading the word about your business or making a purchase from you. You may have heard of the term ‘Target audience’, well these are the people who are most likely make that decision to engage with your business.
Have a look at my website to see what other services I offer. Start your Digital Marketing journey with me today and see the benefits of Digital Marketing.