Brand Advocates

Brand Advocates

What is a brand advocate? A Brand advocate is someone who promotes the brand often by word of mouth because they like the product enough to recommend it to others.

Brand advocates are loyal to the business, either because they are an employee, or they are a satisfied customer who is more than happy to tell others about the product or service they received from your business.

When someone is able to promote your business by word of mouth, it is because they are excited to pass on that information. Think about when someone asks where to take their car for work to be done on it, or what hairdresser you use, you don’t just mention the name. You get excited, tell them the name and then explain why you go to that certain place. You tell them the benefits of using that business. That’s brand advocacy.

Why is Brand Advocacy good for business?

Brand advocacy is good for business because:

  • Word of mouth is free
  • Word of mouth travels faster than any advertising
  • People trust word of mouth more
  • It can be continuous each person passes on the information to another.
  • A positive review will be seen by others

As a virtual assistant I can support you with many tasks involved in your business. Have a look through my website and find what services you need. If there is anything you need that I haven’t put then please email me, I will endeavour to help.

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