How will you stand out from the crowd? Marketing your business is all about making it stand out from all the other businesses. What can we do to make this happen? Firstly, it starts with your business name: Does it instantly tell potential customers what you sell? Does it stand out from all of the … Read more
This is just some of the things that need considering when starting a new business and beginning your journey with digital marketing. Lots to consider? Well, that’s why I’m here to help.Pam Gould Virtual Assistant – Nice to meet you. Yes, I would love to help you start your Digital marketing journey. 😍 So how … Read more
Colour palettes– What do the colours mean? Look around you for inspiration.Nature-Buildings-Fashion.When making a logo, a website. social media posts etc choose your colours carefully and think about what they represent. Are they colours of nature, spring, autumn, summer or winter colours? Are they cool colours or warm colours? Are they colours that represent moods? … Read more
Who are your target audience? Who are your target audience? Targeting certain people/businesses is the best way to make sure you are targeting people with the potential to turn them into clients. Learning how to identify potential clients will be beneficial to your marketing strategy. Who are your target audience and how to find them … Read more
Why is a strong social media brand presence important? Firstly, having a strong social media brand presence is important because you want your business brand to be instantly recognisable. As soon as you post on social media, you want people to know who you are, before they even read your message. By having consistency throughout … Read more
What is a hashtag #? A hashtag is used mainly on Instagram & Twitter, but they are being used more & more on Facebook now too. By adding a # symbol in front of the subject word it will enable a user to view content related to that subject eg #batontwirling (notice there are no … Read more